Phil Hauck's TEC Blog

Saturday, December 31, 2011

On the BUSINESS of the Green Bay Packers

By Andrew Brandt, former chief negotiator for the Packers to a St. Norbert CEO B'fast & Strategy session:
• The football side is very immediate. The business side is not. My job in negotiating player contracts was to be the caution. We never want to pay retail, to let the contract status get to the point where the player has the most leverage. Also, we want to have players in the pipeline because free agency is typically not a productive use of dollars ... with exceptions like Reggie White.
• Aaron Rodgers: "Off the charts intelligence, a natural leader, perfect temperament, great sense of humor, great arm, and quickness."
• "Look for individuals who influence positively the character of the team. People like Aaron Kampman, Donald Driver, Greg Jennings, James Jones and Charles Woodson. Character makes a difference in this league."

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